Untangle your client’s red tape

In our last post we covered how to bring the big-company mindset into your business and make sure you are “the most attractive worm” when targeting big fish clients. This will help you overcome the mental obstacles that will keep you from being successful. Now that you’ve learned how to overcome that, we’re going to […]

Be the most attractive worm!

The previous post started our series on catching big clients, or “fish”, which will sustain your business over the long run. Today we’re going to take that a step further by exploring how to turn your mind to think like a big fish company and how that can help you plan your approach and find […]

Are you on the right business development path?

There are a number of factors to take into consideration when prepping yourself and your company to approach the largest clients you may ever work with. Today we will begin with a brief look at the three paths every business face and show you which one is the path to success. Then we’ll talk about […]

Direct Response or Bust!

Direct response marketing demands a direct response from your potential customers. This type of marketing is used to answer questions, present your branding and products, and also explain the reason you do what you do. Customers love this, as they are offered the opportunity to respond, whether that be in the way of signing up […]

Stop Wasting Your Resources!

Today you’re going to learn how to find a target market of potential customers so you aren’t wasting precious resources on blitz marketing. So, the two questions you have to ask yourself are: What do people really want to buy from me? What related products are they already buying? Once you figure this out you […]